Maxime Simoensits is the new creative director for French label Leonard

by - Friday, October 21, 2011

This morning there has been announcement that the French label Leonard has made Paris designer Maxime Simoensits new creative director, replacing Veronique Leroy.

Leonard's president, Daniel Tribouillard, told WWD. “I greatly admire Maxime's talent, and that his  youth and creative impulse will be a major asset for the development of this family-owned company that has enjoyed a global presence for over 50 years."

Simones will showcase his first collection for Leonard in March. His work is known for its fluid, feminine yet architectural shapes, and in January this year he joined Paris' couture line-up. Fans of the designer's own label include Blake Lively, Leighton Meester and Rachel McAdams

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