McQ by Alexander McQueen Autumn/Winter 2013-14

by - Friday, February 15, 2013

 



For the McQ autumn/winter 2013-14 collection Alexander McQueen has gone on a different route to showcase its collection, instead of showing through a traditional catwalk show which happened last season at London Fashion Week.
  "We wanted to try different ideas of introducing McQ each season so for autumn/winter 2013-14, we've integrated a fashion film with a series of mood images and lookbook to launch the men's and womenswear collection," Alexander McQueen CEO Jonathan Ackroyd stated. “The film and imagery captures McQ's youthful aesthetic, offering something that remains true to the brand's rebellious and urban heritage."

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